1. Introduction Welcome to DigiHomeStore.com (“we,” “our,” or “us”). We are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website DigiHomeStore.com (the “Site”), purchase our digital products, or interact with us.
By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our Site.
2. Information We Collect
We collect various types of information to provide and improve our services to you:
- 2.1. Personal Data:
- Identity Data: Name, username, date of birth.
- Contact Data: Billing address, delivery address, email address, telephone numbers.
- Financial Data: Payment card details (processed securely by our payment gateway providers, we do not store full card details), bank account details for refunds.
- Transaction Data: Details about payments to and from you and other details of products you have purchased from us.
- Profile Data: Your username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
- Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.
- 2.2. Usage Data:
- Information about how you use our Site, products, and services. This may include your IP address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this Site.
- 2.3. Marketing and Communications Data:
- Your preferences in receiving marketing from us and our third parties and your communication preferences.
3. How We Collect Your Information
We use different methods to collect data from and about you, including through:
- Direct Interactions: You may give us your Personal Data by filling in forms or by corresponding with us by post, phone, email, or otherwise. This includes Personal Data you provide when you:
- Create an account on our Site.
- Place an order for our products or services.
- Subscribe to our newsletter or marketing communications.
- Enter a competition, promotion, or survey.
- Give us feedback or contact us.
- Automated Technologies or Interactions: As you interact with our Site, we may automatically collect Usage Data about your equipment, Browse actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies.
- Third Parties or Publicly Available Sources: We may receive Personal Data about you from various third parties and public sources as set out below:
- Analytics providers (e.g., Google Analytics).
- Advertising networks (e.g., Google Ads, Meta Ads).
- Search information providers.
- Payment and delivery services.
4. How We Use Your Information
We use your personal data for the following purposes:
- To Provide and Manage Our Services:
- Process and fulfill your orders, including processing payments and delivering digital products.
- Manage your account and registration.
- Provide customer support and respond to your inquiries.
- For Marketing and Promotions:
- Send you newsletters, promotional offers, and updates about our products and services that may be of interest to you.
- Customize your experience on the Site based on your preferences.
- To Improve Our Site and Services:
- Analyze usage trends to enhance Site functionality and user experience.
- Develop new products, services, features, and functionality.
- Troubleshoot and fix operational issues.
- For Security and Fraud Prevention:
- To detect, prevent, and respond to potential fraud, abuse, illegal activities, or security breaches.
- To Comply with Legal Obligations:
- To meet our legal, regulatory, and compliance requirements, including tax and accounting obligations.
5. Disclosure of Your Information
We may share your information with the following categories of third parties:
- Service Providers: We may share your data with third-party vendors, consultants, and other service providers who perform services for us or on our behalf, such as payment processing (e.g., PayPal, Stripe), data analysis, email delivery, hosting services, customer service, and marketing efforts.
- Payment Processors: Your financial data is shared with secure third-party payment gateways (e.g., WooCommerce Payments integrations) to process your transactions. We do not store your full payment card details on our servers.
- Business Transfers: If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
- Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
- Affiliates: We may share your information with our affiliates, in which case we will require those affiliates to honor this Privacy Policy.
- With Your Consent: We may disclose your personal information for any other purpose with your consent.
6. International Data Transfers
As a digital business, your data may be transferred to, and stored at, a destination outside of Pakistan. This includes countries where our service providers or servers are located. Where we transfer your personal data to countries that do not have equivalent data protection laws, we will ensure appropriate safeguards are in place (e.g., Standard Contractual Clauses, Privacy Shield if applicable) to protect your data as required by relevant regulations like the GDPR.
7. Data Security
We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, please remember that we cannot guarantee that the internet itself is 100% secure. Although we do our best to protect your personal information, transmission of personal information to and from our Site is at your own risk. You should only access the services within a secure environment.
8. Data Retention
We will retain your personal data only for as long as is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).
9. Your Data Protection Rights
Depending on your location and applicable data protection laws (e.g., PDPA 2023, GDPR, CCPA/CPRA), you may have the following rights regarding your personal data:
- Right to Access: You have the right to request copies of your personal data.
- Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
- Right to Erasure (Right to Be Forgotten): You have the right to request that we erase your personal data, under certain conditions.
- Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
- Right to Object to Processing: You have the right to object to our processing of your personal data, under certain conditions.
- Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
- Right to Withdraw Consent: Where we are relying on consent to process your personal data, you have the right to withdraw that consent at any time.
To exercise any of these rights, please contact us using the details provided below. We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it.
10. Cookies and Similar Technologies
We use cookies and similar tracking technologies to access or store information. A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer. For more information about how we use cookies, please refer to our separate Cookie Policy [Optional: Add link to a dedicated Cookie Policy page if you create one, highly recommended for GDPR compliance].
11. Privacy of Children
Our Site is not intended for children under the age of [e.g., 13 or 16, depending on target audience and region, 13 is common for US, 16 for GDPR]. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top. You are advised to review this Privacy Policy periodically for any changes.
13. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:
By Email: support@digihomestore.com
By Visiting Our Website: Digi Home Store